Development Program

The strategic goal is to create the multinational network of retail and entertainment centers with unified quality and management standards on the territory of Russia.


Development strategy includes expansion into cities with population over one million


Land lot purchasing

  • region with developed economy
  • population income growth rate measures up to 15% annually
  • land lot area is more than 1,5 hectares


  • design decisions which can manage customers flows
  • architectural concepts smoothly fitting the retail and entertainment center into the city landscape

Professional real property management, real property operation

  • maintenance
  • security system
  • cleaning service
  • Internal service system for guests and tenants


  • presence of strategic partners among tenants
  • unified requirements for the structure of the retail and entertainment centers tenants


  • regular promotion campaigns
  • loyalty programs
  • local and city cultural events.